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Toyoko Inn 40th anniversary logo

TOYOKO INN Co., Ltd.

MEDIA

GRAPHIC

SOLUTION

ART DIRECTION

To commemorate the 40th anniversary of Toyoko Inn's founding, we planned and produced the design of the 40th anniversary logo. The new logo was designed as a symbol that connects the brand's history with its future, and expresses its identity as "a hotel that takes off." We aimed to re-present the brand's value.

東横インの創業40周年を記念し、40周年ロゴのデザインを企画・制作。ブランドの歴史と未来をつなぐ象徴として新ロゴを設計し、「出発するホテル。」としてのアイデンティティを表現。ブランド価値の再提示を図りました。

CREDIT

CREATIVE DIRECTOR
TAKAKI ONODA
ART DIRECTOR
GAKU ITO